There is no universal answer to the question that probably interests everyone – how much does it cost to build a website for a small business – because everyone is looking for a different price. We can’t just say – it will cost you exactly the same.
But that’s where the biggest problem lies: understanding what the price is and what you get out of it. How much is the job really worth, and when someone is asking too much but not giving much in return. Well, like everything in life, you rely on trust and reliability, especially when it comes to business.
The design of a website is an important element for a company. If you have someone you can trust, it is absolutely worth paying as much as you need, i.e. as much as that person or agency is asking. So be careful and well informed about who you are having build your website and how much it will cost.
Why do I need a website?
You need a website to do marketing on the internet, that is, to make money from it. Everything on the site has to be sold sooner or later. Sell what? So, a product or a service. How to sell? Directly, online, through this site. Or, indirectly, afterwards.
It could be in such a way that someone
- Phone calls
- in touch with you
- visits you at your physical address
- Books for you
- sends you a request
To make money with a website, you need to set up many things correctly. It’s the only way to make the best of it. Better yet, you will be ahead of the competition in most cases. As we said earlier, hire a trusted person to create a website, but you can also try it yourself, as there are website design platforms that allow anyone to easily create a site. Lack of previous experience or technical skills is also not a problem for this position.
Knowing how much it costs to build a website, it no longer makes sense to build a website and then leave it without planning or follow-up (we’re not talking about redesign or even maintenance). The fact is that the Internet is becoming increasingly crowded with varied content, and more and more sites are competing with each other to attract visitors and take their place on the web.
The competition is increasing and there is always someone who wants to get his money’s worth. Therefore, the most important step in creating a website is not the design itself, but all the tasks that need to be done afterwards. And above all:
- Write quality content for this site (preferably with blog posts).
- Distribution of this content to interesting and targeted user groups
- Build relationships with visitors
- And finally – to attract new customers, clients and buyers by simply selling.
How much does it cost to create a website where you really get quality service?
The quality of web and blog design in WordPress ranges from $500 to $1,000. These are guide prices for most small customers. Sometimes you can find a service for less than the amount originally planned. It would then be for some kind of blog or a very simple website. The amount rarely exceeds $1,500. Even more money is being invested by big companies and in bigger projects. It is already a more professional and better service, leaving your time and money to someone else to do the quality work for you.
Communication is always important. To understand what you need and ask for it, you need to be educated and informed.
Website visitors are a very important factor that affects the profitability of marketing campaigns.
This is where the greatest value of a website, and its cost, to visitors lies. Another thing is the content of the page itself. That must be it:
- Quality
- Information site
- Solving problems for the visitor
- that offers the opportunity to do something, improve, or expand.
Giving useful but free values is the best content. This kind of content helps keep visitors on the site and builds trust and security. After all, it easily converts visitors into prospects and eventually real customers.
If visitors come to this page organically because Google ranks it well, mainly because of the good content, then it’s real. Then, thanks to proper off-page SEO optimization. Therefore, the website is a valuable tool that provides the company with regular benefits and new customers.
So that’s what ultimately pays off: web content creation. This person is good at organizing and planning things for you. And finally, this person guides you well. There you have it, you have a tool (website) to make sales. This is something you should strive for and not have a website without purpose or meaning.
It’s not easy. It’s a long-term job. And the problem is that it’s hard to guarantee anything 100%. No result can be guaranteed 100%, especially not for a certain short period of time.
Let your website be your best employee.
The most advanced title would be: take no sick leave, ask for no days off, work 24 hours a day, 7 days a week. So look for quality and go for quality. The website should not only serve as a supplement. Don’t just create the page, but work a lot on the page itself later, when the design is already done. This requires much more work and above all much more quality.
Quality is what gives you a strategic advantage online. Look, there’s a lot of crap on the internet. And good stuff is all over the internet. And that’s exactly the problem. People want everything in one place and they want the right things. So all you have to do is give them exactly what they are looking for, and as much as possible in the same place.
This is where your website comes in as a solution to their problems. Some of it should be provided free of charge. And for what you are selling, you will have situations that visitors will relate to themselves. It’s a matter of quantity and quality of work. Anything done online that has to do with digital marketing can be broken down into three main groups:
- Contents
- Transformations
- Traffic
These three elements are necessary to sell or promote anything you offer online, to attract customers, sell products and services and make a profit. It also affects what you sell. If the product is not of quality, it is because all this has been for nothing.
It takes content, visitors and conversions to turn visitors into customers. It is a complex process that can be broken down into several steps that have already been identified. If you don’t have everything, the potential that can be realized through digital marketing is lost. You may have a finished website that looks good, or not bad at all, but sales are not going well. So some of those three things are not very good.
Page without visitors
In most cases, the biggest problems are content and visitors. The site lacks quality content and has too few visitors. The problem of lack of visitors is not only related to the quantity and quality of website content, but also has a significant and direct impact on it.
For conversions to happen (the basic conversions are sales and revenue), you need to gradually convert visitors into customers using specific and most importantly relevant content. The right word is extremely important. So it’s a long sales process, a long sales funnel. This process consists of attracting attention, arousing interest, increasing desire or creating a need, solving problems, proposing different types of solutions, then proposing your own solution (yours as an entrepreneur or professional), and only at the end comes the offer to buy.
In practice, it’s a combination of website, blog, social media and email marketing. They are one of the three groups we have already talked about. Action can be taken later, after the offer has been purchased or enhanced.
The success of such campaigns depends not only on the offer itself, but also on the price, the quality, the sales text (copy) and many other factors. But one of the most important is the offer, relevance and pre-sales (warming up potential customers), which is done gradually or through other content on the site, or through email marketing and even social media. So the most important thing in this story is to always look a few steps ahead.
Conclusion – How much does it cost to create a website?
If you know and understand what you need and what exactly it is for, you will be able to choose the best one for you and in proportion to the price you pay for creating the website. You probably don’t know if this is what you need….
For example, we have a small business owner who is wondering how much it costs to make a website and who just wants a website to showcase his work on the Internet, to advertise on the Internet – to take advantage of the opportunities of the Internet. It is he who wants to claim a small part of this large share for himself and thus ultimately reach the customer. A few basic websites built in WordPress are sufficient.
Now it’s just a matter of doing it well enough, and that can be difficult because there are situations where even for a relatively small amount of money, like $200 and a few dollars, you can overpay for a WordPress site because you could get much more for that money by just doing the job right.
Quality web projects take three years to develop until they reach the stage where benefits begin to be generated. The cost of creating the page is then higher. To achieve this, there is not much room for a few savings and how to save money, but a lot of work and investment than anyone’s money and time.
Ultimately, it’s a matter of individual choice. The cost of creating a website is not even a matter of price, it is important to know what you need and what you will get for that price. If you understand what you need and someone offers to do it all, you will have a better idea of the value of your project.
In other words: You have to understand what you are buying. Never buy a cat in a box.
Also read :
frequently asked questions
How much does it cost to create a WordPress website?
Depending on your needs, the cost of a WordPress site can range from $100-$500-3000 and even up to $30,000 or more. It is important to know what kind of website you are creating and what you need for it, as this will have a direct impact on your costs.
How much does it cost to make a website?
Web designers usually charge around $75 per hour. A business website can cost between $5,000 and $10,000, with $6,760 being the average cost to set up, design, build and add content to a basic website. This figure also includes customer maintenance and training.
How much does it cost to use WordPress?
How much does WordPress cost? WordPress is a free open source platform, but it still has a price. The biggest cost for WordPress is hosting, which starts at around $3.95 per month. Other common costs are domains, themes and plugins.
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